Tuesday, January 27, 2009

Making money when the magazines aren't buying

So, I imagine that one of the goals for you guys would be earning some money. What are you going to do in Feb. to make that happen? With fewer and fewer magazines buying articles these days it can be really tough to figure out where to start.

One thing I've done is offer additional services. Of course, you need to have some knowledge about the service you're offering. I don't offer medical transcription because I don't know medical jargon. I do offer Newsletters, however.

What made me decide to write and design newsletters for others?

As I was researching on marketing I came to the conclusion that Newsletters are a great way for businesses and non-profits to keep in touch with their readership. E-newsletters are less expensive than traditional newsletters and offer the option of linking directly to a specific blog posting or website. They offer tight copy with click through options. This is what I specialize in. I'm an author. I know how to write in a way that engages readers. That is what I'm doing. I'm taking the skills I've learned in sales and marketing the Writing Career Coach and my own writing to create another stream of income.

What are skills you've developed that you could market to others?

What are some things you've learned to do that you can use to create another stream of income? What need can you meet? We're in a down economy so what skills do you have that can help advance others? Can you earn an income doing this?

What foundations can you lay now for the future?

History shows that some of the greatest fortunes were from people who sowed in a time of lack. What skills can you acquire now? What businesses can you plan? How can you set yourself up for a future with greater success than you now have. What you're doing now is setting the course for future success or failure. What you do today determines your long term results. These are facts, not cliches.

Take this slow down to reassess whether your spending is in line with your goals. Is the way you spend your time going to give you the tools you need? Have you changed what you've been doing? That is the only way you'll change what you get [unless you've already made positive change and you're simply building momentum. In that case, keep going.]

So spend some time finding out what the needs are you can meet. Maybe it is doing some website design? Maybe writing business letters for a few local businesses for $20 each. Or maybe, like me, you've discovered a way to offer a service with high quality but a lower price than what others are currently doing. Larger firms can be locked in to higher prices because of high overhead. You can be nimble. You can adapt.

So find the positive in every change of circumstance. Find the hidden money. Consider writing content for brochures or descriptions of products. All of these can build you financially and create a sphere of influence for the future.

If you'd like to know more about my low cost newsletters email me through my contact page. You'll find that keeping in touch with your clients is less expensive than you thought.


Tiffany Colter is a writer, speaker and writing career coach who works with beginner to published writers. She can be reached through her website at www.WritingCareerCoach.com
Learn more about Tiffany's Marketing techniques on her main blog.
Read Tiffany's award winning manuscript "A Face in the Shadow" on her fiction blog.
She writes a blog for the Christian writer Tuesdays at Writer's Rest.

10 comments:

Medical Transcription Solutions said...

hi
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Brooke said...

Great inspiration for out of the box thinkers and writers in search of income!

As a food writer I've found a niche in writing for food companies writing e-mail marketing materials, recipes and oversee corporate newsletters. Your website reminds me to grow my business and go beyond my comfort zone!

rani said...

I enjoyed reading these ideas. Thank you.

blackbv said...

Thank you for your submission to the Small and Home Business blog carnival.

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Medical Transcription Training said...
This comment has been removed by the author.
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